Learning objectives: Execute the actual Steam Early Access launch and manage the critical first days of live community engagement.
Estimated time: 8-10 hours (concentrated around launch day, variable by day)
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This is the week the entire four-course path has been building toward: an actual, live, purchasable Steam Early Access release, and the days immediately after it.
This is the week the entire four-course path has been building toward: an actual, live, purchasable Steam Early Access release, and the days immediately after it.
Use one focused segment per part, then pause to implement and validate before continuing.
Keep short notes, screenshots, and links to what you published so this week's work is reusable in later polish passes.
Complete the focused task for this part before moving on.
Follow your Week 10 checklist precisely and resist untested last-minute changes.
Apply and validate this technique in your project artifact.
Block out real, dedicated time for the disproportionate attention of the first 24-72 hours.
Cross-check this part against your actual store page and channels.
Read incoming reviews honestly and respond with a measured, professional tone.
Draft or build the concrete piece this part asks for.
Distinguish critical hotfix-now bugs from minor issues and communicate transparently either way.
Finish with a validation step and one clear next action.
Acknowledge the achievement of shipping, independent of how first-week numbers compare to any target.
Use this checkpoint marker to confirm this week's deliverables are actually done, not just planned.
# Checkpoint for Week 11: Launch Week Execution
[ ] The game live and purchasable on Steam in Early Access
[ ] Documented, active engagement across Discord, social, and Steam reviews for the first 72 hours
[ ] At least one real player-reported issue addressed with a transparent public update
[ ] An honest reflection on the launch marked and, if desired, shared